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ART DIRECTION OF THE
BNPPF HUBS INFOGRAPHICS

A bank has to move with the times. More and more corporate institutions understand this and try to follow this fast forword moving world and its 1000 ways to communcate. BNP Paribas Fortis and Digital Leadership trusted me in giving me my first art direction assignment. My job as an art director consisted of designing logo's, characters, charts and colour guides. I was also overseeing all the static and animated infographics of several blogs, called "Hubs", focused on human and bank related issues.


Have a look below at the detailed preview or go to one of the blogs called Focusyouth

Credits:
Client: BNP PARIBAS FORTIS, Digital Leadership
Animation: Sqills
Infographics: Leandro Lima, Emmanuel Vrebos, Florent Bertaux, Karim Fariss
Art direction: Karim Fariss
Design: Karim Fariss